Enterprise collaboration and Santa Claus
November 24, 2007Enterprise collaboration is similar to childish believe in Santa Claus. Any kid below five believes in Santa, but nobody have actually seen him coming down the chimney. Similarly, majority of managers believe there are plenty enterprise collaboration tools available on the market. But if you ask which one they actually use, the truth is they don’t use any.
Dimitri Lisitski: co-founder of BrightSide Software. Founder of BonusTec, IT services company, NJ (acquired in 2006). More than 8 years of marketing experience working for global marketers: Procter & Gamble, Coca-Cola, Kraft Foods, etc.
Alex Maslov: co-founder of BrightSide Software. More than 8 years of R&D and agile consulting experience. Co-founder of SoftAge, an Agile/XP consultancy firm. Founder of Java Users Group Ukraine.
Eugene Kopmaniets co-founder of BrightSide Software. More than 9 years of experience in Java development. Co-founder of SoftAge. Expert in software usability.